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What to ask a financial advisor.  Here are some questions you will want to ask a potential financial advisor:

  • What is your professional background?  Make sure your planner stays current through continuing education and training programs.
  • How long have you been a financial planner?  A good rule of thumb is five or more years as a broker, insurance agent, accountant or lawyer.
  • How long have you been in the community?  Deal with individuals you know or can check out through friends, business colleagues or professionals.
  • Will you provide references from three or more clients whom you have counseled for at least two years?  Avoid planners who pressure you to rely on the word of one or two new clients.
  • May I see examples of plans and monitoring reports you have drawn up for investors?  Pay attention to the frequency and quality of the reports.
  • How will you make money on my plan?  Be blunt.  Ask the planner how he would profit from his relationship with you.  If there's a heavy reliance on commission income, keep that in mind when the planner recommends that you buy a specific investment.
  • Have any enforcement actions been taken against you?  The Pennsylvania Securities Commission (1-800-600-0007) will provide details of any enforcement files related to the adviser.

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